If I Wanted to Make My First $100K in 2026, I’d Do This
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Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yta487 Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Business owners: Want to scale faster? We provide in-person advisory for companies doing at least $1M per year: https://www.acquisition.com/workshop-yta487 If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job. 23 yrs old: Left my fancy consulting job to start a business (a gym). 24 yrs old: Opened 5 gym locations. 26 yrs old: Closed down 6th gym. Lost everything. 26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time. 26 yrs old: In desperation, started licensing model as a hail mary. It worked. 27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months. 28 yrs old: Started Prestige Labs. $20M the first year. 29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months. 31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal. 31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it) 31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit. 32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses. 34 yrs old: I became co-owner of https://Skool.com, which is a platform for people to build communities online, making a living doing what they love, with people like them. 36 yrs old: I did a $106M book launch selling 3.6M copies of my $100M Money Models book, in 72 hours, breaking the Guinness world record for the fastest selling non-fiction book of all time. Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos). To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story. You either get an epic outcome or an epic story. Both mean you win. Keep crushing. May your desires be greater than your obstacles. Never quit, Alex DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
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Sign up — 5 free creditsAlex Hormozi shares a six-step plan to help individuals make their first $100K by cutting costs, saving time, and gaining the right skills.
The video offers practical advice supported by personal success stories.
People interested in financial growth and personal development strategies.
Those already with significant expertise in financial planning.
The content is insightful, practical, and based on personal experience.
The title promises a way to make $100K, which is adequately addressed.
- 1Cut all costs — Minimize expenses to save money and facilitate risk-taking.
- 2Save your time — Efficiently use time outside of a 9-to-5 job to work on personal projects.
- 3Research a skill — Identify and develop skills that are marketable and in demand.
- 4Spend time learning — Focus on practical learning that changes behavior and increases capability.
- 5Spend money wisely — Invest in tools and education that enhance skill application and earning potential.
- 6Do not increase lifestyle — Maintain frugality and avoid lifestyle inflation despite income increase.
- Cutting costs is essential for freeing up cash flow.
- Utilize non-working hours effectively for personal growth.
- Skill acquisition is vital; focus on in-demand skills.
- Invest strategically in tools and learning to enhance income.
- Control lifestyle inflation even as earnings increase.
- Focus and time management can significantly boost productivity.
- Feedback loops are key to effective learning.
- Living frugally can pave the way to greater wealth.
- Time management between 'maker' and 'manager' roles is crucial.
- Long-term vision requires financial stability as a foundation.
- 1Start cutting unnecessary expenses immediately.
- 2Allocate non-working hours to personal development.
- 3Research marketable skills and begin self-education.
- 4Utilize free and paid resources for skill growth.
- 5Monitor lifestyle expenses carefully as income grows.
- Maker time
- Time spent on focused, individual work, free from distractions.
- Manager time
- Time allocated for interaction, communication, and decision-making with others.
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Individuals seeking financial independence and advice on building wealth
"You want to be rich, not look rich."
Emphasizing the importance of financial savings over spending.
"Focus is achieved not through addition, but subtraction."
Discussing how minimizing distractions increases productivity.